L’Oreal’s Le Couleur Infallible Eye Shadows

“Only four weeks after launching in Summer 2011, La Couleur Infallible eye shadow became the #1 selling eye shadow in Canada!”

Claims:

Intense pigmented colour
Velvety texture
Lasts 24 hours
Crease-proof
Waterproof


What is Tess’ take on these eye shadows?
I initially had the chance to try these eye shadows at the Luminato Event. I had the opportunity to get my make-up done by, none other than, Eddie Malter (Official Make-up Artist of L’Oreal Paris in Canada) and he used two colours on me which looked absolutely gorgeous! Click here for my Luminato post.

A few weeks later, I had the opportunity to test out more of the eye shadows and I saw many beauty bloggers writing posts about it. It was pretty much unanimous – we absolutely loved them!

So, what’s great about these eye shadows?

It’s like a cross between a loose pgiment eye shadow and a cream eye shadow. It is finely milled and it seems as if it has a bit of moisture to keep it in its place. When you open the container, the product is densely packed. It’s not super loose and messy like other pigments. Once applied, there is only a tiny bit of fall-out. It literally feels like it melts to the touch with such a pigmented colour and pearlescent/shimmery sheen. After hours of wear, the eye shadow still looks fresh with no creasing or visible signs of fading.

See how densely packed it is?
TIPS:

  • Dampen eye shadow brush to intensify the colour or to apply as an eye liner
  • To reduce chance of fall-out apply with a patting motion
  • Apply eye shadow first before your foundation so you can clean off any fall-out
  • If you are wearing lip stick/lip gloss, apply a tiny bit of eye shadow  in the centre of your lips to give the illusion of fuller lips

I wore these eye shadows to the L’Oreal’s Holiday Cocktail Event the other day. I applied the make-up earlier on in the day (2 pm) and didn’t take it off until midnight. By the end of the night, I inspected my make-up and it was still flawless (I’ll try to remember to take a photo next time). There was no creasing, fall-out, or fading. This was only 10 hours of wear compared to the 24 hours they claimed. (I don’t know if I’d ever wear make-up for 24 hours! Lol). I was extremely impressed with the long-lasting power. My eyelids have been quite oily lately (even after I wear a primer) and I was afraid you would see creasing by the end of the night. But there were no crease lines in sight! 🙂

Colours used: 013 BURNING BLACK, 015 FLASHBACK SILVER, 005 PURPLE OBSESSION
Eddie Malter commented on my make-up that night and said he really loved it! (Thanks, Eddie. That means a lot! :D). To be quite honest, I was so tempted to leave it on and just wear it the next day because I was so impressed! (But I can never sleep with make-up on so I ended up taking it off.)

I keep going back and forth to loving shimmery eye shadows vs. matte eye shadows. The past year, I’ve been into matte eye shadows, but I think the L’Oreal Infallible eye shadows just made me fall back in love with shimmer.
BUT – for all you MATTE fans, L’Oreal has now come out with L’Oreal Infallible MATTE eye shadows!! YAAYYYY!!! I can’t wait to try them! In-stores now are only three colours, but a black matte eye shadow will be coming out in February 2012!
Here are the colours I had the chance to test:

Top row (L-R):  002 HOURGLASS BEIGE, 001 TIME RESIST WHITE, 004 FOREVER PINK, 009 PERMANENT KAKI, 015 FLASHBACK SILVER

Bottom row (L-R): 006 ALL NIGHT BLUE, 007 UNLIMITED SKY, 005 PURPLE OBSESSION, 013 BURNING BLACK
*Note: I heard in other countries (i.e., Europe, the colour of the names are different but the numbers are the same).

There are many more colours out now, so check ’em out at your local drugstore! 🙂

This is just with one swipe! See how pigmented it is?
 What are Tess’ favourites out of the collection?
I love these three colours – 006 ALL NIGHT BLUE, 005 PURPLE OBSESSION, and 013 BURNING BLACK. They each look awesome as a smokey-eye look! Just dampen the brush and you get an even better colour pay-off!

So, does Tess think it lives up to what it claims?

Review:
Intense pigmented colour
Velvety texture
Lasts 24 hours (well, I know it lasts for 10 hrs!) 
Crease-proof  
Water-proof

I highly recommend these eye shadows. It’s such an amazing quality for a really affordable price (retail value: $10.99). Give it a try and let us know how you like ’em!

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